Influence of Social Media Advertisements on Purchase Decisions of Undergraduates in Three Nigerian Universities
Abstract Advertising has been greatly impacted by the social media targeted particularly at younger users on the various platfor...
Influence of Social Networking Sites on Citizen Journalism in Nigeria
Abstract This study examines the use of social networks to disseminate and exchange ideas and information about the 2012 flood d...
Influence of Journalistic Practice on News Blogging among Selected Kenyan Bloggers
Abstract The study examined how journalistic practices have influenced news blogging that is done by individual Kenyan bloggers ...
Influence of American Movies on Perceived Decline of Indigenous Values among Nigeria Youths
Abstract Situated in theoretical framework, this study investigates influence of attention to American movies on perceived decli...
Internet Accessibility and Exposure to Television Streaming among Users in Eti-Osa Local Government Area of Lagos State, Nigeria
Abstract The media industry over the years have experienced significant changes in the processing, packaging and transmission of...