Film Review - Kunle Afolayan’s October 1
Kunle Afolayan, dir.October1. 2014. 1hr 55minutes. English (Primarily), Nigerian Pidgin, Igbo Yoruba and Hausa (and with Yoruba/E...
The Kanywood Home Video and its Effect on Hausa Culture - A study of Gwale Local Government Area of Kano State
Abstract This study examines Kanywood home video and its effects on Hausa culture. The study sought to elicit answers on the mor...
The Impact of Drama, Media and Technology on the Emergence and Development of Hausa Video Film
Abstract This paper argues that although Hausa dramatic performance, media and technology, are the major components required to ...
Commoditisation of Cultural Communication - Buying back Nollywood from the Trans-Atlantic and Neo-Classic Market of Alien Values
Abstract The essence of producing movies amidst other reasons is to can a peoples’ culture and let the presentation of a w...
Political Communication and Indigenous Popular Music - The Study of Apala and Fuji Music Genres
Abstract Scholars in media and democracy on popular cultures have established the importance of popular music in human society, ...
Playwright as a Communicator - An Artist’s Intervention in a Socio-Politically Dysfunctional State
Abstract The focus of this study is to examine Olu Obafemi as a playwright with the specific choice of Scapegoats and Sacred Cow...
Quality Control in Manuscript Acquisition and Assessment as Prerequisites for Quality Book Production in South-West Nigeria
Abstract Book production is a complex process which requires a multiplicity of skills, expertise and input from different profes...
Exploring Integrated Marketing Communication for Effective Marketing of Banking Services in Nigeria
Abstract The banking industry in Nigeria is characterised by a high degree of competition. Most Nigerian banks are seeking more ...
Rise of negative development in Nigeria’s Niger Delta - The correlation between media reportage and kidnapping in Kokori Town, Delta State, Nigeria
Abstract Following the new wave of kidnapping in Nigeria which is making people to live in perpetual fear, this study sought to ...
Influence of Demographic Development Variables on Newspaper Readership in a Semi-Urban Nigerian Town
Abstract This study examined how demographic development variables such as sex, educational qualification, income and gender inf...
Stakeholders’ involvement through Participatory Communication in the attempted name change of University of Lagos to Moshood Abiola University in 2012
Abstract There seems to be a growing consensus among organisational theorists that organizations are now more influenced by an i...
Interpretation of Mass Media Immunization Messages by Muslim Women in Purdah in Zaria City, Nigeria
Abstract The aim of this study was to find out the interpretation (perception) women in purdah within the city walls of Zaria gi...
Perception and Attitude of Respondents in Ibadan to Fear Appeal-Based Messages on HIV/AIDS
Abstract The use of fear appeals in the campaign against HIV/AIDS has become controversial with the developing nations believing...
Application of the Health Belief Model to the Practice of Exclusive Breastfeeding among Women in Lagos State, Nigeria
Abstract Using the Health Belief Model as a theoretical underpinning, this cross-sectional descriptive study assessed the percep...
Challenges of Implementing Participatory Extension in Indonesia
Abstract Participatory Extension Approach (PEA) is an extension methodology where farmers are empowered to take charge of their ...
Blending Traditions and Modernity - Television, Education and Development Communication for Urban Youths in Uganda
Abstract This paper explores opportunities and constraints of using television for enhancement of life-skills orientation for u...