Impulse for criminality and its consequences on naïve audiences: Example of the Oyenusi movie and Nigerian youths
Abstract Movies have both positive and negative implications on the audience. Many concerned audiences have clamoured for refor...
Instant hashtagging#: The online “judge and jury”
The social media since its introduction has played countless roles in the society including free expression, vehicles for...
Integrating artificial intelligence into the coverage of health issues by selected Nigerian newspapers
Abstract This analysis looked at how Artificial Intelligence is an integral part in the coverage and dissemination of health-re...
Influence of social media influencers on consumer decision-making in the Kenyan cosmetics industry
Abstract Influencer marketing has been a rising concept worldwide; this contemporary marketing phenomenon has played a vital rol...
Information sources and adoption of contraceptive methods among women of childbearing age in Lagos, Nigeria
Abstract Nigeria may not record success attaining any goal/ targets of the sustainable development goals (SDGs) due to declining...
Influence of family planning media campaigns on the residents of Iyale Community in Dekina Local Government Area of Kogi State, Nigeria
Abstract The contribution of mass media to family relationship is immeasurable. This is because they set agenda on social issues...
Incorporation of social media and audience engagement in conventional broadcasting among selected broadcast stations in Nigeria
Abstract Social media is said to have revolutionized broadcasting and is in on a continuous spiral of growth. It provides platfo...
Influence of financial and economic factors on spousal communication between young married couples in Ong’ata Rongai Town, Kenya
Abstract This study was conducted in Ongata Rongai Town, Kenya, with the objective of assessing the feelings and perceptions of ...
Influence of communication policies on digital revolution in Nigeria
Abstract This paper examines the influence of telecommunications and communications policies, strategies and regulatory framewor...
Influence of the Internet on newspaper vending and readership in northern Nigeria
Abstract The relationship between internet and newspapers have attracted the attention of many media researchers. Most of the re...
Influence of Nigerian regulatory procedures on newspapers’ advertising revenue
Abstract The provisions of Advertising Regulatory Council of Nigeria (ARCON) formerly Advertising Practitioners Council of Niger...
Influence of stereotyped portrayals of women in Nigerian electronic media advertisements on perception of women in Nigeria
Abstract This study examined perception of stereotypical portrayal of women in electronic media advertisements against the backd...
Inclusive education: Identifying and addressing the challenges of studying mass communication with visual impairment at the University of Nigeria, Nsukka
Abstract This research sought to determine the challenges faced by visually impaired students of Mass Communication at the Univ...
Internal corporate communication and employee productivity in Kenya: The case of Plan International Kenya
Abstract Effective internal communication is a vital strategic enabler that ensures smooth information flow and a shared underst...
Influence of mass media exposure on knowledge, attitude and practice of COVID-19 preventive strategies among Nigerian mass media users
Abstract COVID-19 pandemic is a serious public health problem that has resulted in unprecedented human and material losses globa...
Internationalising Nigerian advertisements for global reach through the use of social media applications
Abstract With the arrival of Europeans and introduction of colonial government till now, advertising in Nigeria has become profe...
Ideological noise and resistance in the musical public sphere in Zimbabwe
Abstract This paper illuminates music as a public space where ideological struggle and resistance against poor governance are pl...
Indicators of intention to shop online among undergraduate students in Enugu State, Nigeria
Abstract Amidst a paradox of growing market, online shops in Nigeria are facing daunting challenges, and studies are yet to loca...
Integrating for development: Pictorial body narratives of opinion leaders in the 2015 Nigerian presidential elections
Abstract The paper examines pictorial body narratives of opinion leaders in the 2015 Nigerian elections. It describes their body...
Influence of message frequency and acceptability on attitude towards GSM operators’ unsolicited promotional SMS among undergraduates in Lagos, Nigeria
Abstract The Global System for Mobile Telecommunication (GSM) has improved telephony in Nigeria, following the successful deregu...
Ideological orientation of news content and status quo promotion in two Nigerian newspapers
*ISIAKA ZUBAIR ALIAGAN, Ph.D. &n...
Interaction of Communication Strategies and Management of Student-Related Conflicts in Selected Tertiary Institutions in Delta and Edo States, Nigeria.
Abstract The operations and image of tertiary institutions in Nigeria have been negatively impacted by conflicts between managem...
In Media We Trust Versus the Media We Trust: Information Subsidies and Credibility of Editorial Content in Nigerian Newspapers
Abstract The mass media serve as the forum for public discussions, political debates and the forging of consensus. However, it h...
Influence of geographical location of newspapers in media reportage of herdsmen-farmers clashes in Nigeria - A comparative study of The Nation and Daily Trust newspapers
Abstract Herdsmen – farmers’ crisis is one of the major ongoing conflict situations in Nigeria. The media&rsqu...
Influence of emotional appeals in cosmetics advertisements on purchase decisions of students of higher institutions in Niger State, Nigeria
Abstract Studies have shown that exposure to advertisements tends to cause changes in the behaviour and purchase decisions of in...
Issues raised in mother - daughter sex communication and their perceived influence on sex practices among adolescent females in selected upper primary schools in Kenya
Abstract This study sets out to document issues raised in mother-daughter sex communication and their perceived influence on the...
Internet awareness, accessibility and usage among rural dwellers in selected communities of Osun State, Nigeria
Abstract The study examined the Internet awareness, accessibility and usage in communities in Osun state in order to reveal the ...
Ideological nuances embedded in a native Kenyan mobile phone comedy series
Abstract The advent of digital technology has opened up new frontiers for popular culture consumers in Kenya. A new mobile phone...
Influence of the Nigerian Freedom of Information Act on Journalism Practice and Press Freedom
Abstract In Nigeria, the relationship between the press and government has been unimpressive. Despite global efforts by other wo...
Influence of Online Editions on Newspaper Readership in South-Western Nigeria
Abstract This study analysed the influence of online edition on newspaper readership in South-Western Nigeria. Survey research m...